![Totally Breaking Down & Rebuilding Novartis’ Approach to Patient Engagement](https://d38uvx7mib76ry.cloudfront.net/public/images/o0YgbAJlpRwbOA3jv6StHnnVHtkVfIvc0NAmaCws.png)
Summary:
In this podcast, you will hear from Marc Boutin, JD, Global Head, Patient Engagement, Novartis, describe the process of embedding patient centricity and advocacy into the organization, through a top-down and bottom-up approach that encouraged widespread support. This conversation, from the 2022 Patients as Partners conference, was moderated by Sarah Krüg, CEO/Founder, Cancer101/ Health Collaboratory.
To learn more about the Patients as Partners in Clinical Research conference, please visit patientsaspartners.org.